Style

Lived-In Review: The Furiden Professional Hair Straightener

Furiden Professional Hair Straightener review
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* The Furiden flat iron is an affordable salon quality straightener
* The Furiden helps you easily achieve volumized silky hair
* We put the flat iron to the test to see if it lives up to our standards

As a curly haired girl, who has always wanted sleek straight hair, I’ve tried my fair share of smoothing creams, flat irons, straightening treatments, and anti-frizz anything. Finding a good flat iron that doesn’t damage your hair, straightens your hair quickly, de-frizzes, and doesn’t cost an arm and a leg is hard to come by, which is why we were excited to test out the Furiden Professional Straightener and Flat Iron.

I’ve owned a decent amount of popular brand straighteners in the past, including big names like Chi, Conair and Revlon. Chi has been my favorite brand of hair styling hot tools in the past, but I never liked how my Chi straightening iron would take all the volume out of my hair. Being a girl with fine curly hair, I’m frequently looking for ways to add more volume while decreasing frizz to my limited strands.

The Furiden Professional Straightener promises to fix a variety of hair problems – and promises to work for all hair types. Priced under $70, it almost seems too good to be true. We set out to find out whether the Furiden could deliver more bang for the buck.

furiden-straightener-review2 Image courtesy of Amazon
  

WHAT IT DOES

The Furiden Professional flat iron has a unique rounded edge design that doesn’t take away your hair’s natural volume and allows for you to curve the ends in or out without having to use a curling iron if you don’t want a pin straight look. The $69 price point greatly adds to its appeal because you are getting a good quality product for a great price.

The Furiden heats up quickly (within 30 seconds), has a wide range of temperature settings ranging from 250 degrees to 450 degrees, has a lock feature that comes in handy when packing it in a bag, and comes with two hair clips, a comb, a travel bag, and a glove.

Some unexpected features I found that added to the experience was the extra long 360 degree swivel cord that allowed for a wide range of motion and movement. If I needed to stand awkwardly to reach a certain angle to straighten one of my baby hairs, the cord allowed for it without hassle.

  

HOW IT WORKS

When I first took the flat iron out of the box I noticed how lightweight it was, which I liked. No one likes a tired arm after just five minutes of straightening. After plugging the flat iron into the wall, I set the temperature to 320 degrees Fahrenheit. The straighter was fully heated up by the time I separated my hair into sections about 30 seconds to a minute later.

The specifications claim the iron heats up within 15 seconds, and although I didn’t time it exactly, it heats up pretty fast. I chose 320 degrees because normally you are supposed to choose the heat temperature on the amount of density you have to your hair. I have fine hair, so usually it doesn’t take the hottest setting for me to achieve straight hair.

Furiden Flat Iron review Image Courtesy of Amazon

Once I started straightening my first couple pieces of hair, I noticed I was having to go over each strand between 3-4 times before it was as smooth as I like it. I wanted to speed up the process so I increased to the temperature to 410 degrees. After increasing the temperature, I didn’t have to keep going over each section of hair I was straightening more than twice.

Due to how curly my hair is, I usually go over each section of hair two times to make sure I get rid of all the frizz. When I got to straightening the middle layer of my hair I started to curve my ends inward. I really like how the Furiden has rounded edges on its iron. Usually I curl the ends of my hair after straightening to achieve a more bouncy look, but with this flat iron I could straighten and curl the ends all in one.

  

THE VERDICT

It look a total of 23 minutes to straighten my hair from start to finish. On average with other flat irons it take me about 20 minutes to straighten my hair, so this was in line with other products I’ve used. After I was done straightening, I did try to curl a few pieces of hair towards my face and wasn’t able to get a full curl, but was able to get a pretty beach wave.

The Furiden claims it is a 2 in 1 straightener/curling iron. The specifications give step-by-step directions on how to curl you hair with the Furiden. I didn’t find it could curl the way it says it can, but then again I normally don’t curl my hair with a straightener. There is an art to doing that the right way and it could be I just don’t know how to do it properly – or didn’t have the time to get it right.

The only thing that the Furiden didn’t completely get rid of was some of my frizzy flyalways that I get near the front of my face. The Furiden is a one-inch-wide iron, which is standard size, but too wide to get into the small crevices near my face where my “flyaways” live.

The product has over 400 reviews online, with a 4.1 star rating (out of five). A ton of reviewers have said that the curved tip helps with achieving more natural looking curls, while other agree that the Furiden is great for a couple of curls, but you’ll need an actual curling iron if you want a full head of bouncy hair. Still, reviewers like how intuitive this hair straightener is, and they like that it’s gentle on your hair. “There’s no more smokey smell like I used to get from my cheaper hair devices,” one customer writes.

Furiden Flat Iron Image Courtesy of Amazon

In the end, my hair looked smooth, volumized, and free of my natural frizzy ringlets. I felt like it did a good job smoothing out my hair, much to my surprise. In the past, more affordable flat irons have never worked well on my curly hair, but I was happy with the results the Furiden provided and would definitely recommend it for its price.

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