* Allbirds is making innovative shoes using merino wool
* Fabric wicks moisture, manages odor, regulates temperature, and looks great
* Much more sustainable than big brand shoes
Allbirds is a new shoe brand that’s been getting a lot of buzz for their chic, modern styles, but more so for their innovative use of merino wool.
The cozy fabric has never been used in footwear before, and at first thought doesn’t sound like it should be. But the founders of Allbirds, two New Zealand natives (a.k.a. “the land of 29 million sheep”), realized the useful qualities and sustainability of merino wool and wondered why it wasn’t being used more.
Merino wool actually minimizes odor, wicks moisture, and regulates temperature – three things we demand of great shoes (especially sneakers). Plus, Allbirds uses the natural, grainy texture of the wool to give their shoes that sought-after athleisure look – similar to Nike Flyknits or Yeezys. The result is a comfortable, stylish sneaker with sustainability bragging rights that can hold its own against footwear giants.
If you’re a sneakerhead who’s curious about the innovative material, or just someone looking for a great new pair of go-to shoes, we recommend giving Allbirds a try. Below are the two styles they offer at the moment, both of which are offered in men’s and women’s sizes and colors.
Allbirds’s loungers upgrade the espadrille style for a year-round slipper that can also be taken outdoors. They’re offered in a handful of fun colors, but the classic black provides a bulletproof modern look. And unlike a lot synthetic, leather, or even fabric shoes, the loungers are actually more comfortable without socks.
The lightweight runners are an undeniably good-looking sneaker with a super simple, clean design that’s still well aware of today’s hottest trends. They make a great everyday sneaker, but their moisture-wicking, temperature-regulating powers also make them capable running shoes as well. And if they get dirty running or walking around town, they can be machine washed like any other piece of clothing.