The Super Bowl is an inherently American tradition, and here in the United States, there’s no other sporting event like it. The culmination of the National Football League is one of the few events in our culture that almost everyone watches, creating an electric atmosphere year after year. This year, the Kansas City Chiefs are facing off against the San Francisco 49ers, and the scene in Miami for Super Bowl LIV is going to be electric. The only thing better than watching the game on your television is, well, being there in person to watch it all unfold. If you’re a die-hard 49ers fan or want to see the Chiefs play in their first Super Bowl since 1970, how do you get tickets to the Super Bowl? Even better, how do you get cheap tickets to Super Bowl LIV?
Sadly, getting ahold of tickets can be difficult — and expensive. Because the Super Bowl is the preeminent American sporting event, ticket inventory often comes at a high premium. If you’re a season ticket holder, there’s an annual lottery for tickets held months before Super Bowl. For everyone else, it’s a little bit trickier to get your hands on a set. And if you’re hoping to learn how to buy cheap Super Bowl tickets, you’re going to have a hard time tracking down budget tickets for the big game. As of January 6, the cheapest official Super Bowl tickets cost $4,400 (the cheapest resale tickets are priced at $3,300). As of January 24, the cheapest official Super Bowl tickets cost $4,122.50 (the cheapest resale tickets are priced at $3,600). If you’re hoping to find a ticket to Super Bowl LIV at Miami’s Hard Rock Stadium that costs less than that, you’ll need a lot of luck. Unfortunately, the term “cheap Super Bowl tickets” is a bit of an oxymoron.
However, if you absolutely don’t want to miss out on the action, we’re here to offer up a bit of guidance: try and wait until the last possible minute to get tickets. It’s a risky strategy, but it can pay off. Since we first published the article, both the official ticket prices and resale tickets have dropped in price. Historically, prices have a tendency to drop the closer to the game we get due to the difficulty in arranging last-minute travel and hotel accommodations. That’s why some experienced NFL super fans wait until after the conference championships to buy tickets. By then, we know what fanbases will be willing to make the trek down to Miami. Depending on the teams who make it to the finals, the gameday lineup can help to lower prices.
For Super Bowl LIV, the week prior to the game can offer up some discounted tickets, but keep in mind that your travel costs may increase as February 2 draws nearer.
How To Buy Super Bowl Tickets From Resale Sites
What about resale tickets? After the official tickets sell out, the best way to get Super Bowl LIV tickets is through a secondary, or resale, market. We’re not talking something like Craigslist, but rather official ticketing websites that provide reputable, authentic and verified tickets. Considering the cost of a ticket can run several thousand dollars, the last thing you want is to pay someone for a ticket, only to realize on the day of the game it was a fake. There a handful of these sites, but the NFL’s official reselling partner is Ticketmaster. The same site you may have used to secure a concert ticket in the past also provides resale Super Bowl tickets, and Ticketmaster verifies each and every single ticket for sale. If you’re skeptical about resellers in general, go directly through them.
Next, we get into other reseller sites like StubHub. Owned by eBay and started in 2000, the site is similar to the Ticketmaster site in that it’s just pretty much a listing of active tickets for sale across various sections throughout the stadium. And just like Ticketmaster, each ticket has been verified to ensure you’re not spending money on false tickets.
Finally, there’s SeatGeek. A newer reseller site, SeatGeek sets itself apart by offering a color-coded system to let you know when you’re potentially overpaying (red) or getting a good deal (green). As with all other sites, each ticket has been checked to make sure it’s legit.
Sure, you won’t be able to pay $1 for a ticket to the game, but with a little luck (and good timing) there’s a chance you can save considerably on tickets for the Super Bowl. Set your price alerts, pay close attention and who knows what may happen.
Finally, remember to use common sense when buying tickets. If a deal sounds too good to be true, it probably is.