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Hey, Kellogg’s! Shame on you!
At the start of October of this year, workers from Kellogg’s cereal facilities across the United States went on strike after negotiations regarding vacation time and benefits caused shit to hit the fan. The strike kicked off with around 1,400 workers from Tennessee, Pennsylvania, Michigan and Nebraska. The strikers are represented by the Bakery, Confectionery, Tobacco Workers and Grain Millers International Union.
Kellogg’s workers are complaining of working long, hard hours that are said to be as long as 12 to 16-hours per day, seven days a week. Kellogg’s response? According to The Washington Post, Kellogg’s has responded by cutting benefits, threatening to send jobs to Mexico, and trying to bring in strikebreakers, aka scabs.
But because the internet is the internet, there have been a lot of positive solidarity movements brought to you by folks that actually care for Kellogg’s employees. And truthfully, some acts are simply hilarious.
Kellogg’s ruthless attempt to put down the strike seems to be going … not great pic.twitter.com/UySGX5WWKu
— Ken Klippenstein (@kenklippenstein) December 11, 2021
NEW: Reddit users crashed the Kellogg's job postings website by submitting fake applications as Kellogg's is trying to permanently replace 1,400 striking workers who are demanding better pay.
— No Lie with Brian Tyler Cohen (@NoLieWithBTC) December 14, 2021
More recently, Kellogg’s has announced that they plan on permanently replacing workers on strike, whose roles are currently being filled by scab workers. President Joe Biden has since weighed in on the issue, saying:
“Permanently replacing striking workers is an existential attack on the union and its members’ jobs and livelihoods. I have long opposed permanent striker replacements and I strongly support legislation that would ban that practice.
And such action undermines the critical role collective bargaining plays in providing workers a voice and the opportunity to improve their lives while contributing fully to their employer’s success.”
That said, it’s time to get the word out: Frosted Flakes are no longer on the breakfast menu, and supporters of the Kellogg’s strike have a loud and clear message: We’re boycotting, besties.
— Susan Sarandon (@SusanSarandon) December 14, 2021
Unfortunately for Kellogg’s, Gen-Z and Millennials tend to support strong unions and oppose strikebreaking. Perhaps that’s because young people are tired of an economy that mistreats them and takes us for granted. According to the Economic Policy Institutde, since 1980, “Productivity has grown 3.5x as much as pay.” Basically, that means that even though workers have grown more productive, by several orders of magnitude, wages have been flat — and that’s been true since the moment millennials and Gen-Z entered the workforce.
Don’t worry, you can still eat Cinnamon Toast Crunch, but Frosted Flakes and Pop-Tarts are a no-go. If Kellogg’s can’t support their employees, we can’t support Kellogg’s. It’s as simple as that.
So, what are we buying instead of our once-loved Kellogg’s favorites? Well, see the top alternatives to Kellogg’s products below. If you want to support the Kellogg’s boycott and are looking for the best alternatives to Kellogg’s products like Frosted Flakes, Pop-Tarts, Cheez-Its and Pringles, we’ve gathered alternatives that are just as good.