It doesn’t get much more exciting for a musician than being invited to the Grammy Awards. For those presenters and performers set to attend this year’s event at the MGM Grand Garden Arena in Las Vegas, not only will they get to be part of the year’s biggest night in music, but they’ll also get to take home some incredible swag care of the Grammy Gift Bag.
Topgolf Las Vegas has sponsored this year’s Grammy Gift Lounge, and it will feature a massive selection of gifts for talent to check out in person while also receiving a pre-assembled gift bag packed with goodies. Some items included are food items from Manda Wellness Superfood and NutriFit, Dr. Fauci and Dr. Shefali books, jewelry from Courtney Racquel Jewelry and Grosse Japan, and hair and skin products from For Every Type, Love Sun Body, Odele and more.
Gift guru and Distinctive Assets founder Lash Fary has been helping the Grammys find the newest, coolest, most exciting products, experiences and companies to partner with for over 20 years. SPY spoke to Fary ahead of Sunday’s award show to get the lowdown on this year’s goodies, which feature everything from a $9 stain remover by Jayde Essentials to $10,000 worth of cosmetic treatments from Dr. Konstantin Vasyukevich.
Amassing a wide range of products that will appeal to the Grammy’s huge talent base can be difficult, and Fary looks to both large and small businesses for inspiration. “Big businesses are always looking for how to differentiate themselves further,” said Fary, who noted that companies must hit specific diversity and inclusivity thresholds to be included, regardless of size.
“[Being included in the Grammy Gift Bag] is particularly valuable for smaller businesses,” said Fary, giving US newcomers Skinny SBU as an example. The sock company is popular in Africa but has yet to expand globally. That changed this year thanks to their inclusion in the Grammy Gift Bag. “The amount of press they are getting globally is huge,” said Lash, who noted that Skinny SBU was able to get a sponsor to underwrite their global expansion thanks to their inclusion in the Grammy Gift Bag. “A lot of that is up to the brand to capitalize and leverage their press.”
The Grammy Gift Bag has something for everyone, especially artists willing to share their goodies. “Some of the things the guys like the most in the gift lounge is what they can take home to their wives,” said Fary, who remembers a previous Grammy Gift Lounge that saw a delighted country duo in attendance. “Dan and Shay came through a few years ago and were ecstatic,” said Fary, adding that the Grammy winners were happy to bring home items that would ‘score brownie points with their wives.’
Check out our top picks for this year’s Grammy Gift Bag below and watch the 64th Annual Grammy Awards on Sunday, April 3 at 8 p.m. ET on CBS.
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Philips Norelco
Image Credit: Photo Credit: Courtesy of Amazon Get red carpet ready with the Philips Norelco Multigroom 7000, which features 23 pieces that make it easy to shave your beard, head, body, and face. The comprehensive electric razor doesn’t require blades or oils and features 18 settings for the perfect facial hair length and 10 settings for styling. We named this Editor’s Choice for the best beard trimmers of 2022 and even awarded it as the best for The 2021 Man.
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Bath Slut
Image Credit: Photo Credit: Courtesy of Bath Slut Bath Slut gets you clean without harsh chemicals. The cheekily named company uses less than 15 ingredients in their bubble bath and has created a custom Grammy kit to make everyone feel and smell like a superstar.
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Casper
Image Credit: Photo Credit: Courtesy of Casper Do you wish you could wear your favorite duvet around the house? Now you can with the new Snoozewear Blanket Robe from Casper, which has the comfort of a puffy duvet with the convenience of a robe (it has pockets!). We love ours, and you can read more about that here. Comfort, but make it fashion.
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British M
Image Credit: Photo Credit: Courtesy of Amazon Celebrity hairstylists love to use British M to hydrate their client’s hair and keep it looking weightless and soft. The K-Beauty salon cream conditions wet or dry hair and can be used as a mask or a rinsing conditioner.
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Image Credit: Photo Credit: Courtesy of Byroe Feed your skin natural goodness with Byroe, which uses the same ingredients found in a salad to create products that help skin look and feel its best. The company has developed a custom gift set for Grammy attendees, but its affordable skincare line means even non-celebs can look red-carpet ready.
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C60 Avocado
Image Credit: Photo Credit: Courtesy of Amazon Believed to be the most potent antioxidant on the market, C60 is thought to help to neutralize the free radicals that cause stress, help empower the body to heal naturally, increase energy, and improve mental clarity.
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Grey Goose Essences
Image Credit: Photo Credit: Courtesy of Grey Goose Grey Goose Essences is the new line from the famous vodka maker that uses real fruit and botanical essences to create smooth flavors like Strawberry & Lemongrass, Watermelon & Basil, and White Peach & Rosemary. Even better? The vodka has zero carbs and zero sugar.
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Image Credit: Photo Credit: Courtesy of Amazon Celebrity pets are used to living the good life, including eating well. Grammy attendees will be gifted a bag of Canidae Sustain Environmentally-Friendly Adult Dry Dog Food, which features reliably sourced, cage-free, and humanely raised chicken at a price that is affordable for non-superstar dogs and their owners.
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Chai Box
Image Credit: Photo Credit: Courtesy of Chai Box Sip like a superstar with the Best Sellers Gift Set from Chai Box. The set includes three of the company’s best-selling chai teas, all sourced from small-scale farmers in India who employ in their villages, focusing primarily on providing opportunities for women. That’s the kind of rock and roll we like to see at the Grammys.
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Coma Toes
Image Credit: Photo Credit: Courtesy of Coma-Toes Want a puffy coat for your always-cold feet? Check out Coma Toes, which features a warm and cushiony nylon top and a rubber, sneaker-like sole. The slipper/shoe hybrid, a hit with Jason Mraz at a previous Grammys Gift Lounge, can be worn around the home or when waiting backstage to rehearse for the Grammys.
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Throw Throw Avocado
Image Credit: Photo Credit: Courtesy of Amazon Grammy night is also game night, thanks to Exploding Kittens, the hilarious card game that has expanded to include Throw Throw Avocado and Exploding Minions. Both games are fun for kids and adults and perfect for playing pre-Grammys or during commercial breaks.
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Frontera Wine
Image Credit: Photo Credit: Courtesy of Frontera Sip like a celeb with Frontera Wine’s special 64th-anniversary edition of their hugely popular Cabernet Sauvignon. The Chilean wine hits all the right notes with an essence of chocolate, plums, and vanilla, pairing perfectly with red meat, cheese, and a great soundtrack.
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Hotel Chocolat
Image Credit: Photo Credit: Courtesy of Hotel Chocolat Indulge your sweet tooth like a rockstar with The Everything H-box from Hotel Chocolat, which includes 14 pieces of the chocolatier’s most popular flavors.
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Karma Nuts
Image Credit: Photo Credit: Courtesy of Karma Nuts Enjoy an explosion of flavor without an explosion of calories with Karma Nuts. The company air roasts their gluten-free, Kosher, and vegan nuts, which are available in mouth-watering flavors like Sea Salt Wrapped, Peri-Peri Roasted, Cinnamon Wrapped, Toasted Coconut Roasted, Golden Turmeric Wrapped, and Cocoa Dusted Wrapped.
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Signed by McFly
Image Credit: Photo Credit: Courtesy of Signed by McFly The fashion line Signed by McFly has been popping up everything from concert halls to basketball courts, with pop stars and athletes loving the genderless brand. The Planet Naraj Trucker Hat by the Bronx-based brand is part of this year’s Grammy gift bag.
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Image Credit: Photo Credit: Courtesy of Olipop Enjoy the soda of your youth with health benefits that aren’t stuck in the 1990s. Olipop makes delicious retro drinks, like Classic Root Beer and Cherry Vanilla, but with ingredients that support digestive health and contain 5g or less of sugar in each can. Now that’s refreshing.
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Newton Running x PETA
Image Credit: Photo Credit: Courtesy of Newton Running Musicians need to be in shape to put on a great show, and Newton Running has been helping people hit the track for years. The PETA-approved company makes vegan-friendly running shoes that are supportive, responsive, and constructed to go for miles.
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Image Credit: Photo Credit: Courtesy of Opopop Watch the Grammys from home with a delicious snack courtesy of Opopop. The company is the ultimate salty and sweet delight for popcorn lovers, creating a unique kernel that is individually pre-wrapped in flavor. Choose from the long list of delicious flavors, pour the kernels into the Opopop microwave bag and enjoy.
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Philips One
Image Credit: Photo Credit: Courtesy of Amazon Get your teeth looking and feeling great with the battery-powered Philips One by Sonicare. Available in several sleek and bold colors and packaged with a convenient travel case, the Philips One uses micro-vibrations and tapered bristles to help get teeth looking whiter.
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Press Premium Alcohol Seltzer
Image Credit: Photo Credit: Courtesy of Press Female-founded Press Premium Alcohol Seltzer has made its way into the highly competitive top 10 best alcohol seltzer brands thanks to its all-natural ingredients, low ABV offering and refreshing flavors, like Lime Lemongrass and Pomegranate Ginger.
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Rose Box NYC
Image Credit: Photo Credit: Courtesy of Rose Box NYC Show off your jewelry with a custom box from Rose Box NYC that contains four long-lasting real roses. Available in several colors, the roses sit inside an acrylic box that is the perfect size for holding all the accessories you want to wear on the Grammy red carpet.
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Image Credit: Photo Credit: Courtesy of UP2U Whether you’re recovering after a night spent partying at the Grammys or post-workout, UP2U has you covered with their whey protein sports drink. The fast-absorbing protein drink helps to stimulate muscle recovery as fast as 30 minutes post-workout.
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Whipped Drinks
Image Credit: Photo Credit: Courtesy of Whipped Drinks Be your own barista and make the perfect whipped drink at home with the Whip Kit. Everything you need to make your new favorite cup of coffee comes in the kit, including a battery-powered, high-speed frother, a gilded frothing jug, 10 individual packets of Whip Sticks and a recipe book.
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Image Credit: Photo Credit: Courtesy of Miage Miage uses waterless nutrient formulas and isotonic absorption technology to hydrate skin and give it a natural glow. The lightweight, paraben-free moisturizer supplies skin with the daily nutrients it needs to look great whether you’re at the Grammys or the grocery store.
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TurboFlex Eyewear
Image Credit: Photo Credit: Courtesy of TurboFlex TurboFlex Eyewear uses its patented 360-degree rotating hinge to create lenses that look great and can stand up to just about anything. Comfortable, cool, and available in various sizes and styles, TurboFlex eyewear looks great whether you’re avoiding the paparazzi or simply out for a stroll.